John Hayes of BALYO Discussed Appearances in Industrial Podcasts and Converting Warehouse Demo into 2-minute YouTubes to Drive Strong Customer Traffic

January 26 08:34 2022
John Hayes of BALYO Discussed Appearances in Industrial Podcasts and Converting Warehouse Demo into 2-minute YouTubes to Drive Strong Customer Traffic

John Hayes, Director of Sales for BALYO, a leader in innovative robotic solutions for material handling, recently discussed podcast appearances are driving traffic, interest, and becoming an archive of thought leadership. Read the recent article in Forbes here.

According to Hayes, “After speaking with the founder of the 9000-member Manufacturing Media Consortium, quickly I was booked as a thought-leader on a variety of industrial podcasts throughout 2021. From Industrial Talk to Robotics & Automation News Podcast  to Quality Digest Live, thousands of views made my appearance #1.  At first, I wasn’t sure it would work or be seen by enough prospects to make a difference.  Accepting the premise that these appearances would be heavily cross promoted in social media and daily PR campaigns, enough time has passed that I can attest, podcast appearances drive traffic, interest, and become an archive of thought leadership.”

Hayes shared because those podcasts have generated so much interest, it drove his team to the obvious question of replicating this success with other YouTube content. During a live demonstration of AGV technology, Hayes showed how folks are moving inventory upwards (mezzanines and shelves) as well as creating narrow aisles to maximize existing square footage,  The YouTube 2 minute clips of the live demo have garnered more than 10,000 views in the first month since posting.

Hayes is a proud member of the Forbes Business Development Council, An invitation-only organization for senior-level sales and business development executives. Members are respected leaders and executives who are selected for the council based on the depth and diversity of experience in the business development space.

About BALYO:

BALYO is the leader in the design and development of innovative robotic solutions for material handling trucks. The company’s enhanced technological platform, VNA and REACH trucks are leading the warehouse, distribution center, and manufacturing operations with breakthrough robotic technology.

BALYO transforms standard forklift trucks into standalone intelligent robots thanks to its breakthrough proprietary Driven by Balyo™ technology. The geoguidance navigation system developed by BALYO allows vehicles equipped with the system to locate their position in real-time and navigate autonomously inside buildings/warehouses. Within the automated handling vehicle market, the profitability of purchasing is unmatched.

For more about BALYO’s growth in the USA, connect with Hayes on LinkedIn or schedule to speak with him here

Media Contact
Company Name: Balyo, Inc.
Contact Person: John Hayes, Director of Sales
Email: Send Email
Phone: (704) 905-1571
Address:78 B-Olympia Avenue
City: Woburn
State: MA
Country: United States